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Delayed Gratification

Delayed gratification is the capacity to decline a smaller reward now in order to receive a larger one later. The famous evidence that it predicts later achievement survives replication, at roughly half the reported size, and shrinks by about two thirds once family circumstances are taken into account.

Last reviewed by Steven Fox, CFP®, EA on

Quick Summary

  • It describes the level of patience. Present bias describes something different, a reversal of preference as the nearer option arrives.
  • In the standard economic model the two are separate parameters, an ordinary period-by-period discount rate and an extra discount applied to anything that is not now.
  • The best-known measurement is the marshmallow test, and the long-run outcome claim comes from a 1990 follow-up study rather than the original 1970s work.
  • A 2018 conceptual replication found the association real but about half as large, and reduced by roughly two thirds once family background, early cognitive ability, and the home environment were controlled for.
  • The practical conclusion is that the trait can be routed around rather than trained. A standing instruction requires no capacity to wait, because there is no moment of choice.

Definition

Delayed gratification is the ability to forgo an immediately available reward in favor of a larger or better one obtained later. In the research literature the usual phrase is delay of gratification, and the classic laboratory measure asks a young child to wait alone with a treat in front of them for the chance to receive two, which is why the whole subject is popularly known as the marshmallow test.

It is worth separating from the adjacent term it is most often merged with. Present bias is not impatience; it is the tendency to rank two future options one way from a distance and the opposite way once the nearer one arrives, so the diagnostic is the reversal. Delayed gratification is the patience dimension itself. In the quasi-hyperbolic discounting model those are two different parameters: an ordinary discount rate applied period by period, which is what varies with patience, and a separate one-time extra discount on anything that is not immediate, which is what produces the reversal. Someone can be consistently impatient without being present-biased, and someone can be generally patient and still reverse their choices at the last moment.

Advanced Explanation

The evidence base needs stating carefully, because the popular account and the fashionable correction are both overstated.

First, a citation point that is widely got wrong. Walter Mischel's early 1970s experiments studied the delay behavior itself, including what children did to make waiting easier. The claim that delay time in preschool predicts adolescent outcomes comes from a later follow-up, Shoda, Mischel and Peake in 1990. A page attributing the achievement correlation to the 1972 work has the wrong paper.

Second, what the replication actually found. Watts, Duncan and Quan published a conceptual replication in Psychological Science in 2018 which explicitly set out to replicate and extend the 1990 study. Concentrating on children whose mothers had not completed college, they found that an additional minute of waiting at age 4 predicted a gain of approximately one tenth of a standard deviation in achievement at age 15. That is a real association. But they report that the bivariate correlation was "only half the size" of those in the original studies, and that it was "reduced by two thirds in the presence of controls for family background, early cognitive ability, and the home environment." Associations with behavioral outcomes at 15, as opposed to achievement, were "much smaller and rarely statistically significant."

Third, the detail almost nobody quotes, and the most interesting one. The authors report that most of the variation in adolescent achievement came from being able to wait at least 20 seconds. The predictive signal is concentrated at the very start of the waiting period, not in the several minutes of heroic self-distraction the popular story is about. Whatever the test detects, it is detected almost immediately.

Fourth, the correction is itself contested. Published commentary on the replication followed in Psychological Science and in Frontiers in Psychology, and this entry does not summarize those arguments. The honest position is that the association is real, considerably smaller than originally reported, substantially accounted for by family circumstances, and still under discussion. Describing the marshmallow test as debunked overstates the position in the opposite direction from the version it is correcting.

The inequality reading is part of the finding rather than a gloss on it. If about two thirds of the association disappears once family background, early cognitive ability, and home environment are accounted for, then a large part of what the waiting time reflects is circumstance rather than character. Waiting is easier when experience has taught you that promised rewards arrive. That is a reason to be careful with any framing that treats patience as a virtue and impatience as a failing, and it applies directly to personal finance, where the same reasoning is routinely used to explain outcomes that have other causes.

The site's standing posture on behavioral findings applies here as much as anywhere. The direction of a result is more reliable than its magnitude, effects measured in a laboratory move with stakes, framing, and population, and a descriptive field identifies where behavior diverges from a model without supplying anyone's goals.

How to Remember

The test measures how long a four-year-old can wait. What it turns out to measure best is the first twenty seconds.

Used in a Sentence

“Setting the transfer to run the morning after payday meant their savings rate no longer depended on delayed gratification, because there was no moment at which a choice presented itself.”

How It Works

The laboratory procedure is simple and worth understanding, because its structure is what the findings are about. A young child is shown a small immediate reward and told that waiting will produce a larger one, then left alone with it. The measured quantity is how many seconds or minutes elapse before the child takes the smaller reward or the maximum waiting time is reached. Follow-up studies then look for associations between that waiting time and outcomes years later.

What that design can and cannot establish sets the limits on any financial application. It measures a single behavior at a single moment in a controlled setting, in children, and the follow-ups measure correlations rather than effects, which is exactly why the addition of controls for family background changes the result so much. The arithmetic of what waiting is worth in money belongs elsewhere on this site: compound interest, future value, and time value of money each carry the calculation, and there is no version of it that makes sense to repeat here.

The planning conclusion follows from the evidence rather than from exhortation. If the capacity to wait is partly a product of circumstance and is measurable within seconds, then building a plan that requires it repeatedly is building on the least reliable available input. The alternative is to remove the moment of choice. An automatic transfer scheduled for the day after payday, a payroll deduction, an automatic escalation, and a rebalancing rule with dates rather than judgment all produce the outcome patience would have produced without requiring it on any particular day. That is the same reasoning behind commitment devices in the present bias literature, and it is why the useful question is not how patient someone is but how few decisions the plan asks of them.

Pros and Cons

Pros

  • The construct is real and measurable, and the direction of the finding, that the ability to wait is associated with later achievement, has survived a careful replication.
  • Separating it from present bias sharpens both. One is the level of patience and the other is a reversal, and they call for different responses.
  • It points to a practical design principle. Because waiting is unreliable, arrangements that remove the decision outperform arrangements that require it.
  • The replication evidence is unusually specific about where the signal sits, which makes it easier to judge what the test does and does not detect.

Cons

  • The popular version substantially overstates the effect. Measured associations are about half the reported size before controls and roughly a third of it after.
  • Most of the association is accounted for by family background, early cognitive ability, and home environment, so the test is partly measuring circumstance.
  • The headline figure comes from a subsample of children whose mothers had not completed college, which limits how far it generalizes.
  • Associations with behavioral outcomes rather than test scores were much smaller and rarely statistically significant.
  • The framing invites a moral reading of financial outcomes that the evidence does not support, and the correction to it has itself drawn published disagreement.

People Also Asked

Answers to the most frequently asked questions.

What is the difference between delayed gratification and present bias?
Delayed gratification is how patient someone is; present bias is whether they change their mind as the moment arrives. Someone who consistently prefers the smaller sooner reward, from any distance, is impatient but not present-biased. Someone who plans to save the bonus and then spends it on the day it lands is showing the reversal that defines present bias. In the standard model they are separate parameters, an ordinary discount rate and an extra discount on immediacy, which is why commitment devices work on the second and not the first.
Was the marshmallow test debunked?
No, though the popular version of it was substantially overstated. The 2018 conceptual replication found a real association between waiting time at age 4 and achievement at 15, roughly half the size reported originally, and reduced by about two thirds once family background, early cognitive ability, and home environment were controlled for. Four Comments on that replication were subsequently published, so the correction is under discussion too. The defensible summary is that the effect is real, much smaller than advertised, and substantially explained by circumstances.
Does the ability to delay gratification predict financial success?
The published evidence concerns childhood waiting time and adolescent achievement, not adult wealth, and even that association shrinks substantially once family circumstances are accounted for. Extending it to financial outcomes adds several inferential steps that the studies do not support. The more defensible planning point is narrower and more useful: a plan that requires a patient decision every month is more fragile than one that requires a single decision once.
Can delayed gratification be improved?
The original research described strategies children used to make waiting easier, such as looking away from the reward or thinking about it differently, so the behavior in the moment is clearly influenceable. Whether the underlying trait can be raised durably in adults is a much weaker claim, and the replication evidence suggesting that a substantial share of the measured variation reflects circumstances argues against treating it as a skill to be drilled. Designing around it is more reliable than training it.
What does the twenty-second finding mean?
The 2018 replication reports that most of the variation in adolescent achievement came from children being able to wait at least 20 seconds, which places the predictive signal at the very beginning of the waiting period rather than across several minutes. In other words, the distinction the test captures is largely between waiting briefly and not waiting at all, not between waiting a short time and waiting a long one. That is a much narrower claim than the popular account of the study implies.

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